Professional Experience

1. Investigations Editor, May 2025 - Present

The Daily Emerald - Eugene , Oregon

• Lead the investigations desk, drive story development, enforce deadlines, and maintain high standards of reporting quality.

• Partner with the Associate Investigations Editor to manage the team, ensuring strong communication, collaboration, and a unified leadership approach.

• Make final editorial decisions under pressure and mentor reporters to advance impactful, high-quality investigative journalism.

2. Social Media Coordinator & Writer, Feb 2025 - Present

The Rundown Magazine - Eugene, Oregon

• Lead planning, design, and scheduling of multi-platform running social media campaigns, aligning content with brand voice and marketing goals.

• Author engaging blog posts (athlete features, gear reviews, interviews, race coverage, training tips), coordinating product seeding for authentic reviews.

• Cultivate active online running community through direct engagement with followers, athletes, and brands, fostering conversations and loyalty via interactive content and prompt responses.

3. Public Relations Lead, Oct 2024 - Present

FanWagn - Eugene , Oregon

• Conduct comprehensive social media audits for student-athletes and delivers tailored reports identifying digital branding strengths, audience demographics, and opportunities to improve fan engagement.

• Adapt content tone and strategy for diverse platforms to maximize reach and engagement, ensuring each campaign's content is culturally relevant and on-brand across channels.

• Manage content calendars aligned with key athletic events and milestones, optimizing posting times to capitalize on peak audience activity and boost overall engagement.

• Write compelling copy and informative blogs on NIL topics to educate and support student-athletes.

4. Investigative Reporter, Apr 2024 - May 2025

The Daily Emerald - Eugene , Oregon

• Lead in-depth research on complex topics, uncovering violations and local inefficiencies that impact the Eugene community.

• Investigate and verify critical facts through meticulous analysis of public records, insightful interviews, and comprehensive data analysis.

• Cultivate and maintain strong relationships with key stakeholders, including community members, experts, and officials, to secure firsthand

  information and build trust.

5. Social Brand Ambassador, Sept 2024 - Dec 2024

FanWagn - Eugene , Oregon

• Represented FanWagn on campus through peer-to-peer outreach and innovative digital campaigns, driving an increase in student sign-ups.

• Collaborated effectively within a sports start-up and a women-led tech start-up team to align campus strategies with overarching sustainable goals.

• Led a targeted social media marketing campaign on Instagram to amplify FanWagn’s brand mission, increasing brand visibility and fostering community engagement at the university.

6. Content Creator, Nov 2022 - Dec 2023

Voice In Sport - Remote

• Produced podcast episodes and authored engaging blogs by establishing and nurturing close relationships with sports industry professionals focused on women in sport.

• Collaborated directly with the Founder/CEO to create compelling blog content, impactful social media posts, and engaging podcast episodes amplifying the voices of women in sports.

• Built and maintained meaningful relationships with professional athletes and sports agents, facilitating successful brand collaborations, managing communications effectively, and supporting impactful content creation.